01. The context
Definition of the need
Big Fernand, the fast-food hamburger chain, wanted to maximize the potential of its franchisees by recommending an effective digital solution. It's a real support project, through which the franchise has equipped its restaurants with digital tools to optimize their operational efforts and improve their performance.
02. The interview
Watch the video
Maëlle Ollivier, Marketing and Communication Director at Big Fernand, illustrates in this interview the synergies that have operated in the restaurants.
Discover the interview of Maëlle Ollivier!
What were their issues?
Big Fernand wanted to equip its franchisees with a digital device that would help them as much as possible in their activity.
Why did you choose Innovorder?
Big Fernand saw in Innovorder the only turnkey solution that could be deployed quickly. It took only three weeks, from the first contact with the teams, for the system to be operational in the restaurants.
The company was also seduced by the quality of the Backoffice solution. Big Fernand's head office can efficiently monitor the activity of its restaurants and set up promotional operations to build customer loyalty.
Franchisees have also felt the benefits of Innovorder solutions. In particular, they appreciate the proximity and responsiveness of the support team, which is able to intervene quickly and effectively.
